This modules introduces students to the concepts of entrepreneurship through the practical exploration of individual, collaborative and organization creative enterprise. Generating new ventures within the creative industries, the formation of prototype companies enables students to rehearse the commercialization of their practice.
Task One - Week 9
+ Think up 3 creative industry business ideas and proposals.
Game Development company for E - learning solutions
E - learning solutions for educational purposes - Provides mobile, online and printing methods to bring learning to an interactive and entertaining level.
Marketing Strategies
- Target games to specific audiences in schools.
- Online, use online mediums for advertising and worldwide usage.
- Mobile, use mobile phone applications for other means of entertainment and learning at the same time
Important - Target audiences, topics and what makes the company special.
Example company: Mutant Labs, www.mutantlabs.com
E - Learning - Whiteboard Games
As a new method of getting kids interested in technology and in learning, schools are now integrating interactive whiteboards. Interactive Whiteboards are connected to a computer, which is then displayed on a multitouch screen. The user uses a pen or in some cases their finger to control all the elements on the screen. Interactive whiteboards presents an opportunity to develop e - learning games that can cooperate along side the teachers subject and that can get students more engaged in learning.
Marketing: Schools, Magazines, Universities and online sources.
Develop a unique style or brand that can be embedded inot a variety of products. (Clothes, Mugs, Sports Wear, Magazine promotions).
Marketing Strategies
- Online marketing, social networks
- Magazine advertising and promotional packages
- Approach other companies for product development
Example company: Toki Doki, www.tokidoki.it
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