Towards the end of term one, a choice was given to those who wanted to carry on with their products or business ideas, either in groups or on their own. Looking at the nature of my Working Bird business idea, I found that for the first year of business, I wouldn't be able to generate any source of income, neither would I have the skill based knowledge to build such products. As a result, I am amalgamating Working Bird with my work colleague's company, which is based around a product called Knightly. Knightly works to something similar to Voucher Cloud, it is a place where night clubs, bars, restaurants and any other evening businesses can upload their events. The idea is to generate revenue from the advertising which will be placed within the application. The knightly product is aimed at mostly students and will start locally, however, it has the potential to become international.
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